Don't cross me!
Wednesday, September 7, 2011
Wednesday, May 19, 2010
Social Networking
The creation of social networking sites has
revolutionized the way in which people can communicate. It allows for clear and
open communication with your friends and colleges through the simple use of the
internet. The use of social networking sights will revolutionize how business
look at consumers and how we communicate with the world on a large scale. Sites
such as YouTube and Facebook are a new form of communication in popular culture
that allows us to look critically at others ourselves and the world around us
through the simple act of discussion.
Facebook right now is
the gold standard for social networking sights with over 350 million users
worldwide it connects people every day. One of Facebook’s most noteworthy
features is the open forum set up. When people communicate on Facebook, such as
status updates or posting on someone’s wall, one does that for everyone to see.
This allows for an open style of debate for whatever subject a person may be
discussing on Facebook, from U.S. foreign policy, to discussing Lady Gaga’s
newest song. This allows for all of the user’s friends to chime in and give
their own perspectives, sharing of ideas, and not confining the think tank to
the two people having the original discussion. A greater number of perspectives
on a certain subject make a discussion more dynamic and multifaceted. With such
a form of communication we are able to better understand the reasoning behind
conflicting arguments as well.
Facebook can also be
used as a tool for political awareness and action as well. Right now, one of
the biggest political battles is taking place over gay marriage. During the
election in November 2008, there were many groups and events being organized
both for and against Prop 8. On Facebook there where pages where one could
become a fan of Prop 8, or just as well join a group opposing Prop 8. From
there the groups could spread the message of protests and demonstrations.
This increases the
political awareness of Facebook users and also givers them opportunities to
participate in the democratic process. Politicians themselves all have Facebook
profiles. I am a fan of President Barak Obama, who has been constantly updating
his profile on information about health care reform and other important
political happenings. These are just some of the ways Facebook can allow
citizens to become insightful and productive members in the ongoing national
debate over democratic policies.
YouTube is another social
networking site that allows for society to become more critical. The singular
best aspect of YouTube is the ability to share experiences with others through
the use of posting videos online. This allows for viewers to gain somewhat the
same perspective as the person filming. A great example of this would be the
videos of Iranian protests during the disputed Presidential election this
summer in Iran. Through the use of YouTube we were able to see a young, bright,
and beautiful women, Neda, die right before our very eyes. Because of this
startling image was so readily available, not only to the members of opposition
but the world at large, she became a symbol, a rally point in which people
could connect with and marched in the streets of Tehran for. Also, because all forms
of foreign of media where banished from the country, YouTube videos and other
networking sights such as Twitter became the world’s only window of insight
into what was happening in Iran.
Neda is only one example
of the new type of celebrity that now exists with the help of sites like YouTube
and that is viral video fame. Now a person only needs to do a few seconds of
entertaining actions and they can easily become famous on the internet. It is
now truer than ever that anyone can be famous. These people include Chris
Crokker (Leave Brittney Alone!), Chocolate Rain guy and many others. The invention
of YouTube allows for people to create and post content that they hope people
will find appealing. Once a video is posted the online community then decides
if a video is noteworthy or not. Such fame in this manner can be seen as the
online communities’ affirmation that one does have something of value and worth
recognition. Such a recognition can be seen a society being critical.
Facebook and other
social networking sites also have certain aspects that allow for better
communication due to the fact that everyone is equal in the community, and the
community is easily accessible to anyone with an internet connection. This is
one of Habermas’ first key deciding factors on whether or not conditions for
debate have been met. The second aspect that needs to be taken into account is
to answer the question, “who uses social networking sites and how?” Facebook used to be open to only college
students, but as its popularity grew it became open to the whole public. This
is good because a larger usership allows for a greater and more open debate.
One of the aspects that makes Facebook such a great place for open debate and
discussion is the ability to post your own thoughts and ideas on the subject
through all different forms of media, from links, to relevant websites, to YouTube
videos. These can more effectively illustrate your point then just text. This
allows for the encompassing power and influence of the internet to become more
accessible and active. This also ties into John Dewey, when he states “We
are organisms, we live within an environment that we affect, but that also
affects us.” This is due to the fact that all social networking sights are
a community of people whose individual action on the site affects the whole.
This is a great example of plasticity and how we can both be shaped by our
environment, as well as shape it. Because of all these aspects, social
networking sites are and will continue to become a great place for debate and
discussion.
One of the major aspects
of Facebook is, even though it is a completely free service, there is still profit
to be gained from it. When on Facebook you can become a fan of anything, from
water to the Bush Administration. Throughout one’s use of Facebook, one joins
groups, pages, or become a fan. These all become representative of your likes,
dislikes, and interests. This is all personal information that can be sold to
companies and used to create more direct and to the point advertisement for
companies to push their products on you. Every single time a user puts more
information about themselves onto their Facebook account, they give advertisers
more information. Advertisers have already started to use Facebook to promote
their products. I myself am a fan of Dr. Pepper and Blockbuster, both of which
have been using Facebook to relay information about special offers and deals
coming up. This is dangerous because advertisements get in the way of rational
debate because it is strategic action. We must remember, just as we all have
equal voice and access to Facebook, so do advertisers. The need for us then
becomes even greater to be critical citizens of society and on Facebook, and not
only consumers in order to not be persuaded buy the secret codes hidden inside
the advertisements.
Facebook and YouTube is
a prime example of an existential double edged sword. On the one hand a person
can argue that it is existentially empowering because it is a place where
people can go and discuss the human condition, which is everything that has to
do with our lives. On the other hand it can be seen as existentially dangerous
because advertisers, the destroyers of rational debate with their strategic
action, have access to it too. Advertisers have the ability to take our
mindsets and use them against us to push a product. Some companies have even
started using YouTube and trying to make their own viral video campaigns. It is
sometimes hard to tell if it is reality or fiction. This is dangerous because
parts of society have trouble distinguishing reality from fiction as it is.
The use of social
networking sights has redefined how we communicate in the world. They make it
easier, quicker and more effective. Sites such as Facebook have cemented
themselves as permanent fixtures in the communications landscape and will
continue to evolve in their features, influence and popularity.

YouTube is another social
networking site that allows for society to become more critical. The singular
best aspect of YouTube is the ability to share experiences with others through
the use of posting videos online. This allows for viewers to gain somewhat the
same perspective as the person filming. A great example of this would be the
videos of Iranian protests during the disputed Presidential election this
summer in Iran. Through the use of YouTube we were able to see a young, bright,
and beautiful women, Neda, die right before our very eyes. Because of this
startling image was so readily available, not only to the members of opposition
but the world at large, she became a symbol, a rally point in which people
could connect with and marched in the streets of Tehran for. Also, because all forms
of foreign of media where banished from the country, YouTube videos and other
networking sights such as Twitter became the world’s only window of insight
into what was happening in Iran.
Tuesday, May 18, 2010
Turning 21 iPhone Application
The process of making an
iPhone app is a long and involved practice, from conception to actualization.
It took the efforts off all the team members using their skills and knowledge
in order to get things done. During the process we found many obstacles and
problems we had to overcome, but with teamwork and dedication we were able to
modify our original plans and still come out with a fun and enjoyable
application for people to use.
The first part of the
production process was brain storming. We all had ideas on what would make a
good product that we could then market to a larger audience. Many of us had our
own demographic, college students, in mind. My original idea was to create an
application that allowed for people to stream the on campus online radio
station KSUN. The only problem with this idea was that it was too simple and
would not be very involved in order to make. Later I came to find out KSUN was
already working on something quite similar.
That leads into the next
problem that other people and their ideas faced, which was finding out that
their idea had already been made into an application. With the world full of
app developers, two people are bound to come up with something of the same
idea. We discovered that when we wanted to make a North Star Tahoe Skiing
application and realized that it was already out on the market. We had some
good ideas to augment the application like adding a friend locator feature but,
once again it did not make sense to pursue this idea.
We decided on doing an
application about all the things people should do once they turn 21. This sort
of idea is right up our ally because most of us have either turned 21 recently
or will soon. We decided to break up what the each person would be doing into
several different sections called “Choose Your Scene.” From there the user
would be given a number of tasks to complete by the end of the night. We wanted
to include functions inside of our app that would allow the user to take
pictures and video of the event, in order to document the night and have
memories of what happened. We also included several dozen drink recipes as well
in our Mixology section. We had a great idea and we summed up our entire
application in our design document. After we completed our design document,
came one of the most difficult parts of the whole process, finding a programmer
or engineer to build it for us.
As part of the Computer
Science department I went and investigated possibilities for people in the
department to help us. I discovered that there was a class in which the
students were learning how to build smart phone applications. I had a
discussion with the instructor of the class Ali Kooshesh and he agreed to allow our class to
pitch our app ideas. Unfortunately, only one of the groups actually got a
programmer out of that endeavor. It seemed from a codeing side some of our
projects were lacking in difficulty, which would not give them a good enough
grade.
The second idea I tried
was going to the Computer Science Club meeting and pitching our idea to them
there. Unfortunately even though I mentioned that there might be compensation
involved no one was interested.
We also, as a group,
tried a number of different things such as putting out a Craig’s list ad for a
programmer. As well as investigating a number of online app generators. We
finally settled on using the website Buzz Touch. This website allowed us to
create an approximation to what we wanted for our original application. The
website actually had just launched in April so we were some of the first to use
the service. For the most part, use of Buzz Touch was pretty simple and easy to
understand. As the days went by we were given more options on what we were able
to include in our application such as YouTube videos, links to websites, like
Black Mango Media, and graphics and other artistic design decisions. Through
the use of Buzz Touch we were able to create our application with no need for
programming experience. We were not able to include everything that we wanted,
but we got most of the content included.
We are now at the final
stage of development. Soon we will pitch the idea to the class and explain what
it does and what we wanted it to do. We will be presenting with the idea
keeping in mind that we want to pitch our application to a company with ties to
alcohol such as Blue Fin. From there we hope our application could be a useful
marketing tool to get new drinkers to buy their products.
All in all while there
were difficulties in creating this application. It was a lot of fun and yet
still hard work. A lot of thought and planning had to go on in our own little
four person group in order to get aspects of the application just right. I can
only hope that we can actually market our application and release it to the
public for consumption. If so, I will be able to say with full confidence that
I am an iPhone application developer.
Sunday, May 16, 2010
Objective and Subjective Screening
In the book The Language of New Media, the author introduces the concept of the screen
and the role it now plays in day to day life. A screen is, for the most part,
an artificial visual display created to show the image of information, objects,
people and places that are not there. Through the use of a screen, people can
see things with their own eyes that are otherwise far away. There are two ways that object images and ideas
can be presented on a screen objectively or subjectively and it is up to the
viewer to ascertain the difference.
The screen was first
used in warfare as a way of getting information in real time. An example would
be the first types of radar on warships and submarines. In a submarine there is
no possible way to see where one’s opponent is. The use of the screen created a
representation of the battlefield and the enemy. Essentially it becomes the
window in the submarine. From there once the representation of the enemy has
appeared on the screen, action is taken, a strategy is developed, and a firing
solution is put into effect. Since the screen is processing information in real
time, new information is constantly allowing for a change of strategy to take
place if the incoming information and its interpretation deems it necessary. It is these tactical advantages that win wars.
The idea of the screen
is interesting because it is both like looking through a window and looking
through another person’s eyes. The window only gives a person a certain degree
of sight and blocks out everything else in the world and does not give the
viewer any choice in what they see for the most part. This is unless the viewer
decides to go to another window/channel/input/ect. This means that the screen
only gives a narrow view of what can actually be seen.
The way a screen is like
a person’s eye is that they can, through the use of a video camera, capture
images that they see right in front of them and broadcast to others. The catch
with that is the person with the “eye” or camera has complete control over what
the viewers see. Through the use of video editing, what is really going on in
the visuals can be misconstrued and misinterpreted by the viewer. This misconstruing
of visuals by the viewer could be the intent of the producer. This is called propaganda
or spin.
Through the use of
screens I myself have seen countless places and time’s some real some not. That
is the catch 22 with the screen. It is a doubled edge sword in that, like
stated above, only the producer has control over what is seen. The screen is
used in modern day society as the primary form of dispersal of information. But
those who disperse such information do not always subscribe to the highest
ethics of journalism and participate in yellow journalism (cough*Fox News).
This represents a deliberate and narrow “eye” view of certain situations which
can put the entire public conciseness in jeopardy.
I mention these possible
situations because “with great power comes great responsibility”. The power of
the screen to distribute information and unify a culture can also be used to
highjack it through the use of propaganda.
It is my opinion that
whenever images and information are shown on a screen in modern media they can
be shown in two ways, through a window and through an “eye”. The window is the objective view of the two and
the image is not been diluted or disillusioned the perspective is objective.
But when images and information are shared through an “eye” the viewer has been
prompted and is seeing what is displayed through a certain point of view. In
this instance an opinion has been integrated along with in information.
The invention of the
screen transformed modern society by allowing images to move freely and not
having the need to have an actual physical form in order to be shown. That is
why the screen is so useful for the distribution of information, because it can
change at any moment. But remember, “With great power comes great respociblity.”
Sunday, May 9, 2010
Halo: Reach Beta

The release of the beta
is an important step in the development process of this video game and shows
how invested Microsoft and Bungie are at making sure the player’s experience is
the best it can be. By showing off a version of the game before the actual
release, Bungie is getting a huge amount of data that will help them better
fine-tune the game, to make the final product streamlined and formfitting for
the Halo franchise. The release of the beta singles a new way development is
done in the gaming community. Because this is only a pre release, gamers can comment about the game and tell the
developers what they like and dislike about it. Developers can then take the
comments of the gamming community and use them in the final production process
of the game. This shows once again the increasing dialogue between producers
and consumers through the medium of new media. Due to the fact it takes a huge
amount of time and effort to make a video game such as Halo and that it is
exclusive for Xbox, Bungie wants to make sure that all glitches and problems will
be taken care of. This is done with the use of the beta.
As with any product Halo
is doing its best to diversify the content of the game in order to make the
experience new and fresh. They do this with the introduction of classes. The
four classes consist of Air bound, Guard, Stalker, and Scout. Each have their
own unique ability that gives the player a distinct tactical advantages.
Airbound, my personal
favorite, gives the player the ability to fly around with the use of a jet pack.
This not only gives you an advantage with altitude but also with speed. It is
important to also note that in Reach players now receive falling damage, unlike
the previous games. This means when descending players need to feather their
landing with the jet pack. This is a great move by the developers as it adds to
the degree of difficulty.
The next class Guard
equips the player with a full body shield that can be activated when their
health is at critical. The shield will only protect the user for a short while
and will blast any other players that are close by away. The only drawback to
this class is that when the shield is activated the player must remain
stationary. This class is good when guarding flags on capture the flag or in
order to survive grenade blasts.
Stalker allows the
player to be constantly cloaked and move through the map undetected. The catch
with this class is the more a player moves and the more they fire the more
visible they become to the enemy players. This is useful for stakeouts like
domination where your team has to capture a couple different locations and hold
them in order to win.
The last class is Scout.
This class is most reminiscent of Call of Duty because before this Halo
characters had only one speed for the most part. Now players have the ability
to run really fast across maps in a sprint type manner. This class is best for
people with swords and hammers because it allows the player to charge and come
into striking distance rather quickly, preventing other players from shooting
them down before they get too close.
The introduction of
these classes mirrors that of Call of Duty in which each player has certain
abilities. These Halo classes are not as complex and intricate as COD because
it would go against the Halo game play motto of simplicity. Unlike Call of
Duty, Halo players can now make customizable avatars to their own exact
specification. Players earn points by playing online and in the campaign. They can then spend points on new armor, helmets and
possibly more classes’ abilities, but that has not been confirmed. COD is the
same way in that players can gain weapon upgrades and new class abilities.
One last thing to note
about Reach is that health has once again been changed. This time players have
both life and health like way back in the original Halo. This also means the
reintroduction of health packs to the game which will cause players to modify
their game play in keeping the locations of these packs mind.
All in all the game play
for Halo: Reach Beta is extremely fun and enjoyable. The data that Bungie will gain over the 15 days
that it is released will allow them to make the best game possible. The
diversification of the player’s ability will make the game that much more
challenging and enjoyable. I would give the beta a 9 out of 10, which goes to
show how exited I am for the actual release.
Long live Spartan 117!!
Monday, April 26, 2010
Black Mango Media
In our COMS
320 class we have formed a private company. The main goal of this company is to
make and provide goods and services that consumers need and want. This, in some
respects, is my first instance of entering the professional world. On my Linked
in account, a social networking site, for professionals to meet, I put in my
profile that I was a founding member of this organization.
Our first
order of business in our company was to name it. We all wanted it to be a name that would stick in
the mind of potential clientele as well as the consumers. After much
deliberation, where a dozen or so suggestions where brought forward, the group
decided upon Black Mango Media. I think that it is an interesting name and is
defiantly unique in its own respect, but I did have reservations about it. One
example is that a black mango reminds me of old and rotting fruit. This could
give on lookers a somewhat negative connotation towards our name and therefore
our company. On the other hand Black Mango also reminds me of black box which
is a device found on air craft that possesses a great amount of information on
conditions that professionals in that field of work find most useful. This
parallel is one of many that people can draw from our name both positive and
negative.
After the
name was established we now needed to develop products and services that we
could provide to the consumers. We were asked to brain storm on ideas that we
though could be useful to people. The one idea I had was to create a smart
phone application in which the on campus radio station that I host a show on, KSUN,
could be streamed and listened to over the phone. It was decided that we would
not pursue this line of thought because the product had a very narrow range of
potential consumers, mainly only people that go to Sonoma State. Once we
discussed all of our ideas for products we could create, the company broke up
into several groups to work on specific projects.
I came to
work on the application “Turing 21” which is ironic because of the fact that I
am only 19 years old. We are currently in
the production phase of our application. We have now got a design document
detailing exactly what we want the application to do and what it will say. Our
greatest challenge that we have and are currently facing is finding a person
that is able to program the application for us. Once we get the programmer on
board and have the product made we will then be able to release our product to
the open marketplace and the world will be able to see what Black Mango Media
brings to the table.
Monday, March 22, 2010
Week 7 Reading

Now there are now over 101 ways to reach voters online. An example of
that is how John Kerry in the 2004 election sent out an email announcing his
running mate before he did the traditional televised broadcast of the
announcement. This allowed for the information to spread and stir interest
before the more official announcement took place. This gave time for people to
speculate on the reasons why he made that decision. This was then was picked up
by the mainstream media giving Kerry some more publicity.
Now days there are even more ways for politicians to directly connect
with the voters. In recent times Twitter has been a huge tool for lawmakers.
Through its use they are able to communicate the moment to moment goings on of
their office. From drafting legislation to voting on bills (healthcare being
the primary example). The use of these technologies has made Washington D.C.,
as well as other legislative bodies, seems closer and more interactive.
I myself can see the politicians’ use of new media technologies every
day. I am a fan of President Barak Obama on Facebook. I now receive regular
updates on my Facebook page about key legislation that the president finds to
be important (once again mainly on healthcare). I use Facebook literally every
day and so do many other people, especially other college students. The use of
this new type of social technology has allowed Obama to better connect with a
demographic of voters who traditionally do not have a high voter turnout. It
was Obama’s ability to connect with young voters in that allowed him to with
the 2008 election.

The use of all these technologies creates a whole new facet to democracy
in which anyone can participate in the discussion whether it is on Facebook,
Twitter blogs, chartrooms, or message boards. Only through debate and
discussion can we as a nation come to some form of consensuses or compromise.
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